Rockstar messaging and copywriting for series B-funded SaaS startups
I help series B-funded SaaS companies to create messaging and content that cuts through the noise.
More than just a copywriter, I’m your ally in the crazy world of marketing. Someone who can:
with strategic messaging driven by in-depth market research
via bottom-of-funnel SEO content based on your competitive positioning
with proven copywriting and converion optimisation strategies (and an encore of creativity).
“Jon produces technical, product-focused content of the highest quality for Hotjar. He consistently comes back with content as accurate and detailed as if an internal product writer had produced it. I’ve only been working with Jon for a few months, but I already know I’ll be trying to keep him around for as long as he’ll work with us.”
Lesley Marchant, Content Marketing Manager, Hotjar
“Jon worked on web copy for a global launch of two Sony mobile phones. His writing was tight, on-brief, and on-brand. He was able to explain the phone technology clearly and concisely, and we were happy to go live with his copy. I really enjoyed working with him and his team.”
Diana Hernandez, Global Product Marketing Manager at Sony Mobile Communications
“Jon created email copy that helped our team book twice as many meetings at our biggest tradeshow of the year. I recommend speaking with him if you're looking for compelling copy that converts attention into results.”
Josiah Mackenzie, Head of Growth, Duetto
“Jon not only wrote the copy for our site, but also helped us pivot to a new brand voice. He created cohesive (and compelling) messaging throughout our entire site which has led to a measurable bump in conversions. His professionality, reliability, and most of all scope of comprehension made working with him a pleasure. He can switch between the 50k foot view and the details of prose at will. All in all, whenever we need new copy written up, Jon is our go-to guy”
Matt Struve, Lighter Side of Real Estate
“After thoroughly studying our analytics, Jon recommended a content strategy that turned into a success. The pages he created for us are some of our biggest drivers of traffic and are bringing in leads from our target audience every month, even a year after.
I recommend Jon to any startups looking to grow with content because he is not only an excellent copywriter, but also a creative strategist and a true problem-solver.”
Anastasiia Shmatina, VP Marketing & Partnerships, Messagenius
As a SaaS startup, you’ve put blood, sweat, and tears into building a great product.
But after Series B funding, it’s time to level up your marketing too. That means positioning your product for specific audiences using smart, succinct messaging that immediately resonates.
By applying what I’ve learned from some of the biggest names in tech, I craft your messaging to reflect the unique value you offer.
And by harnessing 10+ years of experience in copywriting, I ensure everything you say is clear, memorable, and distinct.
To optimise your message, I use a personal methodology I’ve developed during years of writing for tech – it’s called CLAPS.
World-class experience, unique qualifications and surprisingly shiny hair…could this be the rare copywriter you’re looking for?