Want to create a brand that truly resonates with your audience? Just like a great rock group, your brand needs a voice that’s instantly recognisable.
I can help you create that voice with a process I’ve developed to establish your brand’s unique personality. And to help your team stay on track with the right tone and language, I create a brand guide that includes:
Positioning statements, slogans and descriptors. I work with your team to set the scene for your future branding work by creating a brand positioning statement, company slogan and company description (s).
Tone of voice guidelines. This explains the key elements of your brand’s voice and how to use them across different mediums and situations, with supporting examples.
Vocabulary and terms guide. Do you refer to your audience as ‘customers’ or ‘clients’? Is your product ‘software’ or a ‘platform’? I work with you to create a definitive list of important terms, so your team can communicate clearly and consistently.
The end result is a booklet-style document (usually between 4-8 pages), with full graphic design as an optional extra.
Get in touch today to for a unique brand voice that always comes through loud and clear!
Add-ons available upon request: full PDF design, slogan ideas, elevator pitch copy, mission statement.
Enter your details here and I’ll contact you to discuss pricing and potential timings.
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